Paladin Digital Marketing is a HubSpot agency that specializes in working with RIAs and IARs that have their own websites.
We provide a comprehensive menu of digital marketing services that include custom lead generation websites, inbound marketing, and consulting for advisors who are considering the digital marketing alternative.
Our Clients’ Goals
We provide inbound marketing services to financial advisory firms that want to:
- Build a presence on the Internet
- Increase traffic to their websites
- Convert more website traffic into qualified leads
- Create competitive advantage when investors compare advisors
Paladin provides a menu of inbound marketing services to RIAs and IARs (partial listing):
- Local search engine optimization
- Content development and promotion
- On-page and off-page search engine optimization
- Target marketing based on key client types (personas)
- Keyword strategies
- Blog posts (write, promote)
- Social media marketing
- Directory listings
- Drip campaigns
- Analytics & Reporting
We provide individual and bundled services.
Your Digital Marketing Department
An in-house team of digital marketing professionals can cost hundreds of thousands of dollars per year and you still may not have all the skills you need to run a successful inbound marketing program.
Paladin can provide a team of specialized digital marketing experts for a fraction of the expense that it would take to maintain your own team.
You have access to: Consultants, strategists, designers, programmers, videographers, social network experts, copywriters, editors, and other digital marketing experts.
We have used the Internet to market financial advisors to investors since 2004:
- We know how investors use the Internet to find, screen, and contact advisors
- We know digital marketing practices that are used by fast growing RIAs
- We know how to align your marketing strategy with your ideal types of clients
- We know how to produce websites that convert visitors into qualified prospects