Paladin Digital Marketing is a HubSpot agency that specializes in working with RIAs and IARs that have their own websites.
We provide a comprehensive menu of digital marketing services that include custom lead generation websites, Inbound Marketing, and consulting for advisors who want to use the Internet to grow their businesses.
Our Clients’ Goals
We provide Inbound Marketing services to financial advisory firms that want to:
- Build a presence and a brand on the Internet
- Increase traffic to their websites
- Convert more website traffic into qualified leads
- Create competitive advantage when investors compare advisors
- Convert more leads into revenue producing clients
Paladin provides a menu of Inbound Marketing services to RIAs and IARs (partial listing):
- Local search engine optimization
- Content development and promotion
- On-page and off-page search engine optimization
- Target marketing based on key client types (personas)
- Keyword strategies
- Blog posts (write, promote)
- Social media marketing
- Local SEO with directory listings
- Investor communications
- Analytics & Reporting
Services can be bundled or unbundled.
One of our most popular Inbound Marketing services is Local SEO. This Paladin digital marketing service increases your Internet visibility and website traffic when investors search for financial advisors.
Examples of Directories and number of visitors include: Google(3.5 billion), Facebook (2.5 billion), Yahoo Local (1.3 billion), Bing (227 million), Yelp (51 million)
Why Local SEO? 77.4% of Americans say they start their searches for new services and products on the Internet.
Use our FREE scanning tool to see results for your business listings across 75 online directories.
Your Digital Marketing Department
An in-house team of digital marketing professionals can cost hundreds of thousands of dollars per year and you still may not have all the skills you need to run a successful Inbound Marketing program.
Paladin can provide a team of specialized digital marketing experts for a fraction of the expense that it would take to maintain your own team.
You have access to: Consultants, strategists, designers, programmers, videographers, social network experts, copywriters, editors, and other digital marketing experts.
We can integrate our Lead Generation services into our Inbound Marketing services.
You get leads from Paladin websites as well as your own.
This enhanced lead flow pays for Paladin’s services.